Nostrum
The need
Launch a new line of cosmetics.
The catalytica way
Branding from scratch. We started with name research, packaging design, B2B promo material and continued with Brand Communication Strategy, Social Media Strategy & Media Strategy & Planning. This is a typical example of how we escalate from a branding need to a Brand Communication Strategy and Performance Branding, being mentors and facilitators at every step of the journey.
Highlight
Very positive feedback from wholesalers with regards to the correlation of the packaging image and product quality.
Business outcome
Achieved 1st semester B2B sales goal.